41 Markers: A business book about stating what you stand for and standing for what you state.

41 Markers: A business book about stating what you stand for and standing for what you state.

In today's complicated and loud business world, it has become frustrating to maintain a calm and steady trajectory and avoid society pushing you to conform to some model that THEY might want you to be in. Throughout history, simple and clear positions have guided the most innovative and consistent endeavors. At Restoration Advisers, our disaster industry business coaching firm, we have continued to stay crystal clear on who our clients are, what pain points they have, and most importantly, the way we go about helping them overcome them, to continue on their path to the greatness, fulfillment, and freedom. We choose to stay in the dim light. Not in the dark and not in the light. Simply staying focused and humble, making sure those that need us, know where to find us. Our 41 Markers could be what some call our Core Values or Guiding Principles. But a Marker is more tangible. Think of a beacon. It's a static identifier of how we view things, how we choose to perform, and most importantly, what you can be assured we will not tolerate. Time and time again, when we share any of our markers publically, we are told these should be written down and in print to help inspire others to state boldly where they stand and why. That suggestion is now a reality. We hope you will read and enjoy our book. We would be most satisfied if you turn through the pages, read the depth, and begin to consider taking a position in your personal life or business the same way. Setting expectations has made life much easier for everyone. Enjoy our offering and we look forward to meeting you in the future.