Madison Reed Radiant Hair Color Kit | 4VR Darkest Cool Sangria (Volterra Amethyst) for 100% Gray Hair Coverage | Salon Quality Permanent Hair Dye |

Madison Reed Radiant Hair Color Kit | 4VR Darkest Cool Sangria (Volterra Amethyst) for 100% Gray Hair Coverage | Salon Quality Permanent Hair Dye |

All-Over Vivid Color: Permanent hair color for full-head application with vibrant tones. Not intended for gray coverage. 8-Free Formula with Conditioning Ingredients: Dermatologist-tested and ammonia-free. Made without PPD, resorcinol, parabens, phthalates, gluten, SLS, or titanium dioxide. Formulated with keratin, argan oil, and ginseng root extract to help condition hair during coloring. All-In-One At-Home Color Kit: Includes cream color, conditioning activator, barrier cream, cleansing wipes, gloves, applicator cap, and color-protecting shampoo and conditioner, along with step-by-step instructions. Designed for at-home hair coloring without a salon appointment. Subscribe & Save Option: Schedule recurring deliveries with Subscribe & Save for regular color maintenance. Typical delivery cadence is every 4–8 weeks. Safety & Storage Information: Shelf life is up to 3 years from the date of manufacture when stored properly. Perform a 48-hour patch test before use and follow all included safety instructions. Madison Reed Radiant Hair Color delivers gorgeous, lasting, high-quality hair color with 100% gray coverage. Made with ingredients you can feel good about, this is the first ever Smart 8-Free permanent hair color, free of ammonia, parabens, resorcinol, PPD, phthalates, gluten, SLS, and titanium dioxide. Enriched with hair-loving nutrients keratin, argan oil, and ginseng root extract to protect and pamper your hair. For best results, stay within two shades of your natural color.