Peeling Back the Labels: Organics, non-GMOs and our sustainable path to feed the planet

Peeling Back the Labels: Organics, non-GMOs and our sustainable path to feed the planet

How many of us have paid more for that carton of milk or package of chicken in the grocery aisle simply because of the insignia gracing the front of the package? Organic…non-GMO… All Natural . In recent years, marketing and advertising efforts have driven consumers to select food, not based on quality or taste, but on its status. As the average American today is four generations removed from the farm, it is no wonder that we look to others to help us decide what food is best, healthiest, safest…even the most sustainable. Peeling Back the Labels invites the everyday consumer to engage in a thought-provoking and timely discussion about how the food we eat is produced. We will explore the evolution of our food production systems and you will be challenged to ask yourself whether there is legitimacy in the purported benefits of organics and non-GMOs. As we face the seemingly daunting task of sustainably feeding our planet in the decades to come, it is incumbent upon all of us to be more informed consumers and reconnect to our agricultural roots. "Miller has undertaken the formidable task of exploring several important but controversial issues concerning our food supply... [His] goals in writing this book were certainly ambitious, but consumers who take the time to read it will be far better prepared to sort through many of the confusing and potentially misleading labels they see when shopping." - Dr. Steve Savage (Plant pathologist, independent consultant, writer and podcaster) "Miller expertly demystifies some of the most controversial issues surrounding agriculture and food production into a therapeutic, eye-opening read sure to raise one's ag IQ." - Dr. Tim Durham (Agdaily.com, professor of Crop Science) "Miller discusses very complex science in terms that are approachable by non-scientists and exposes misinformation that has held back scientific advancement in agriculture. More relevant than the question of whether we have the ability to feed a growing global population with finite land and water resources is the question of whether we will be allowed to do so." - Daren Coppock (President & CEO at Agricultural Retailers Association)